Customer Satisfaction

A Happy customer suggests you to other people.
It's an effective way to get new customers.

Customer satisfaction is the most important and the key consept in marketing. Through a satisfied customer the firm gains good reputation among other customers. Also this person can make your free and maybe more effective advertisement which makes other people to choose you against your competitors. Satisfied customer is also a loyal customer who is eager to try your products, give feedback and ofcourse buy. S/he has an emotional connection with your company. So in case of a mistake or unwanted situation S/he will have more  tolarance which is very important since in opposite occasion the customer won't buy something and also influences other people in a negative way.